make the right
event decisions

with this brand new industry research

Buy the Report

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YOU DON’T HAVE TO GUESS

Arm yourself with confidence

Here’s what’s included:

  • Full research report as a downloadable PDF with actionable insights. You get advice, not just information.
  • Executive summary as a downloadable PDF with topline takeaways.
  • Exclusive webinar with the Freeman Event Research team. Get total clarity on what the research means.

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7.5K+

RESPONDENTS

We’ve gathered insights from attendees, organizers, exhibitors, and brand marketers — so you get a bigger, better perspective.

95%

CONFIDENCE

All statistically significant results are noted at a 95% confidence level — the golden rule of research.

1.3%

MARGIN OF ERROR

Our margin of error is below 2%, which means accurate data you and your team can trust.

IN-DEPTH INSIGHTS

what to expect from
this research report

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This is the highest positive sentiment we've seen to date.

ATTENDEE OPTIMISM

Timing for in-person events has stabilized and even accelerated.

RETURN TO LIVE

Digital delivers content & convenience, not human connection.

VIRTUAL VERDICT

Exhibitor and sponsor engagement seeing success.

SPONSOR STRATEGY

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WE SEE THOSE GEARS TURNING

Frequently Asked Questions

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GET A PREVIEW

Download the executive summary

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GET A PREVIEW

Download the executive summary

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Freeman Event Research
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TO EDIT: Change the class="spacer-3" to any number between 0 (none) and 5 (most) to resize a spacer. Ex. class="spacer-5"
Vertical spacers are responsive and 50% smaller on mobile than on tablet+.
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TO EDIT: Change the class="spacer-3" to any number between 0 (none) and 5 (most) to resize a spacer. Ex. class="spacer-5"
Vertical spacers are responsive and 50% smaller on mobile than on tablet+.
Freeman Event Research

BAD GUESSES COST MONEY

Avoid the dangers of guessing in this changing landscape

How many events fall flat because they don’t resonate with what attendees want? How much time and money go into an experience that ends up as a ghost town?

You can sidestep the pitfalls by knowing better beforehand. Get tangible ideas based on data with Freeman Event Research.

Buy the Report

FREEMAN CONSULTING SERVICES

Need help planning & executing
your next online or hybrid event?